Project Type:
Content Creation, Video Production & Editing, Motion Graphics, Social Media Management
Applications Used:
Adobe Premiere Pro, Adobe After Effects, Figma, Instagram, TikTok
The VIRAL 🔥 carousel post about Swapfiets Brand Original Story:
On Instagram, reached 17,600 people. On TikTok, up to 195,000 views organically.
Around 6,000 total interactions across platforms.
Over 6.4% total engagement against the average 2.6%
The goal was to create fun, captivating content that drove top engagement and reach involving scripting, ideating, shooting and editing engaging content for Swapfiets across their social media platforms (Instagram, TikTok, and YouTube Shorts) 3 times per week.
In a span of six months Swapfiets 💪
Reached 462,000 on Instagram, and on TikTok, 394,000 views organically (boosting it more than 21% than the average).
Up to 19,000 interactions across platforms.
A total of 69 posts (cross-posting on TikTok and YouTube Shorts)
Driving 18,900+ users from socials to Swapfiets’ website, increasing traffic by 122%.
In collaboration with digital content creator, Clèment Rebouillat; creative intern, Stevina Aurora Romswinckel; and social media manager, Kim van der Velden.
Swapfiets Wrapped 2024